Advantages of Minimum Order Quantity

Advantages of Minimum Order Quantity

The minimum order quantity is an amount that is supposed to be placed while placing an order for the wholesalers and manufacturers. Unfortunately, at times, many orders are rejected by many producers, suppliers, or even distributors when they do not get a minimum order quantity.

A common narrative might be to accept all orders, either big or small, so that the manufacturer would be able to make enough money and increase earnings. First, however, it is important to understand the concept of minimum order quantity and notice why suppliers prefer it in customized industries.

Minimum order amounts can boost your bottom line if they are used wisely.

What is the Minimum Order Quantity?

The smallest number of units a company is ready to sell to just an individual client is the minimum order quantity. Selling only a few units can, at times, only result in rarely any profits. Therefore, it entirely depends on the product’s requirement for a minimum order of hundreds or thousands of pieces.

Most of the time, the minimum order quantity is sold by manufacturers to wholesalers and then sold to retailers. Later, consumers can visit a retailer to purchase one or two product units.

Simultaneously there are a lot of advantages of minimum order quantity. Some of these advantages are listed below.

Advantages for Vendors

An MOQ can aid suppliers in maintaining a healthier, more stable cash flow while maintaining product prices and order sizes.

  • Reduced Inventory Expenses:

In some circumstances, minimum order quantity might limit the amount of purchased inventory. For example, certain orders are only made when a buyer is prepared to buy a quantity that will benefit the provider, allowing him to earn profit and later look for small purchasers. This action can easily allow them to require less warehouse space and spend less on goods.

  • Better Profit Margins:

Manufacturers can efficiently manage their profitability by properly utilizing MOQs, ensuring that products are just manufactured if there are worthwhile.

Get to Know the Types and Benefits of MOQ!

  • Improved Cash Flow:

To keep an improved cash flow, minimum order quantity can help suppliers in doing so and manage the product prices and order sizes.

Advantages for Buyers

  • Scale Economies (bulk savings)

While dealing with suppliers with minimum order quantities, buyers frequently know they obtain the greatest price per unit. Even with higher storage expenses or the need to sell things at a loss to enhance inventory turnover, there are situations when bulk purchases can result in purchasers making more money.

  • Enhanced Connections With Suppliers:

The connection with a provider of goods and raw materials is crucial. It can be difficult to compromise between the buyer’s economic order quantity or the ideal quantity of inventory and the minimum order quantity.

Additionally, when the MOQ exceeds the EOQ, buyers and suppliers may occasionally work together to discuss potential concessions or alternatives, including order sharing with other buyers.


So, while minimum order quantity might not be considered useful or important, it has many advantages: it serves the vendors and buyers, allowing them to make more profits.